Position Overview

We are seeking a results-oriented Marketing Manager with strong expertise in branding and marketing strategies to drive company engagement and identify potential business opportunities. The ideal candidate will possess a proven track record of developing and executing marketing initiatives that support the overall sales objectives and enhance the company’s brand presence.

Key Responsibilities:

Promote and present company products while coordinating marketing events and campaigns.
Develop, implement, and manage the company's brand strategy to foster positive business relationships and brand awareness.
Collaborate with the sales team on special projects to align marketing efforts with sales goals.
Manage and execute digital marketing campaigns, including email marketing, LinkedIn outreach, blog writing, and social media engagement to enhance online visibility.
Oversee website SEO, ensuring the alignment of content with company news and articles.
Work cross-functionally with team members and other departments to synchronize marketing and sales efforts.
Evaluate marketing opportunities in partnership with advertising agencies and at exhibitions and trade shows.
Provide management with regular reports on marketing performance, market trends, competitor activities, and opportunities for new products or services.
Continuously seek improvement through constructive feedback and ongoing professional development.
Maintain confidentiality and handle changing demands and priorities effectively under pressure.
Develop creative solutions to challenges, demonstrating persistence in overcoming obstacles.
Uphold a professional, courteous, and positive demeanor when interacting with customers, both in the office and at external business locations.
Adhere to safety protocols and promote a safety-oriented environment within the team.
Ensure punctuality and regular attendance as an essential aspect of the position.
Perform other duties as assigned by the Sales Manager.

Reasonable accommodation may be made to enable individuals with disabilities to perform the above essential functions.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
Minimum of 5 years of experience in a sales or marketing-related and / or manufacturing environment preferred.
Strong experience with Warehouse Management Systems (WMS) such as Sage, Manhattan, or Oracle.
Proficiency in Microsoft Office Suite, particularly Word and Excel.
Proven track record of developing and implementing successful marketing campaign in B2B environment.
Demonstrated ability to maintain excellent attendance and reliability.

Preferred Attributes:

Proven experience in marketing, advertising, or a related field.
Strong attention to detail, organizational skills, and a commitment to maintaining a safe work environment.
Highly motivated and proactive in approaching tasks and problem-solving.
Exceptional communication, negotiation, and interpersonal skills.
Effective time management and organizational abilities.
Ability to develop and deliver tailored presentations to various audiences.
Excellent relationship management skills with a willingness to accept and act upon feedback.
A team-oriented mindset, with the ability to work autonomously when needed.

Work Environment:

Full-time position, 40 hours per week (Monday to Friday). Hybrid work option available.
Office-based environment, with most of the workday spent at a desk.
Regular use of computers and telephones.
Occasional travel required (up to 25%).

Physical Demands:

Ability to lift up to 10 pounds intermittently and up to 25 pounds occasionally.
Ability to extend arms overhead and shoulder height.
Extended periods of sitting may be required.

GS Core Values:

At General Sealants, we are dedicated to achieving the highest standards in everything we do. Our core value, Stick to Quality, embodies our commitment to providing top-tier products and services. We focus on continuous improvement, attention to detail, and a relentless pursuit of quality to exceed expectations and build lasting trust with our customers. Quality is not just a standard—it’s the foundation of our success.

Job Type: Full-time

Pay: $75,000.00 - $85,000.00 per year

Benefits:

Dental insurance
Health insurance
Life insurance
Professional development assistance
Vision insurance

Schedule:

8 hour shift

Work Location: In person

General Sealants, Inc.

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Marketing Manager