Job Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong understanding of marketing strategies, digital marketing tools, and analytics to effectively promote our products and services. This role requires creativity, strategic thinking, and the ability to work collaboratively across departments to achieve business objectives. Manufacturer background preferred.

Duties

Develop and implement comprehensive marketing strategies that align with company goals.
Manage marketing automation processes to enhance customer engagement and streamline campaigns.
Collaborate with the sales team to create effective promotional materials that drive conversions.
Oversee product management efforts, ensuring that all marketing activities support product launches and enhancements.
Create and manage budgets for marketing campaigns, ensuring optimal allocation of resources.
Write compelling copy for various channels including print advertising, digital ads, social media, and email campaigns.
Analyze market trends and consumer behavior to inform strategic decisions and improve campaign effectiveness.
Monitor and report on the performance of marketing initiatives using analytics tools to measure success and ROI.

Skills

Proven experience in marketing with a strong understanding of digital marketing techniques.
Proficiency in marketing automation tools to enhance campaign efficiency.
Familiarity with Google Analytics and other analytical tools for data-driven decision-making.
Strong sales acumen with the ability to collaborate effectively with sales teams.
Experience in product management is a plus, enabling effective communication of product value propositions.
Excellent budgeting skills to manage resources effectively across multiple projects.
Exceptional copywriting abilities for creating engaging content across various platforms.
Knowledge of print advertising strategies to complement digital efforts.

Join our team as a Marketing Manager where you can make a significant impact on our brand's presence in the market while developing your career in a supportive environment.

Job Type: Full-time

Pay: $70,000.00 - $86,487.00 per year

Ability to Commute:

Marysville, WA 98271 (Required)

Ability to Relocate:

Marysville, WA 98271: Relocate before starting work (Preferred)

Willingness to travel:

25% (Preferred)

Work Location: In person

Good RV Equipment Inc.

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