Job Title: Social Content Producer

Salary: $85,000 - $95,000

Department: Marketing

Manager: Director, Social Media

Location: Hybrid

Who We Are

Launched by Lady Gaga, Haus Labs is a vegan and cruelty-free cosmetics brand with a mission of spreading kindness, bravery, and creativity. Filled with versatile products that encourage self-expression, this collection boasts high-impact eye makeup, lipsticks, highlighters, and more. Regardless of age, education, ethnicity, gender, sexual orientation, or any personal characteristics, we want everyone to feel welcome. We are committed to building a diverse and inclusive, equal opportunity workplace.

Overview

We are looking for a Social Content Producer to join our Social Media Team! This role will be responsible for driving TikTok’s content and community strategy from filming and editing to publishing. You will be the go-to person for everything happening in the app, from ideating storylines, executing them and jumping on trends.

Our ideal candidate enjoys creating content applying makeup on camera along with being skilled at creating product-focused content, is organized, has clear communication skills, follows trends closely and goes above and beyond in every piece of content. Most importantly, they must have a sense of humor!

Please include links to your portfolio or social media to showcase your work.

What You’ll Do

Responsible for leading the TikTok content creation strategy, and reactively and proactively producing on-brand content
Create authentic and relatable content by self-applying makeup. Must be comfortable with showing face in videos
Shoot TikTok-first videos that are relevant and aligned with our messaging guidelines while leveraging in-app features when applicable
Manage the monthly TikTok calendar that aligns with our overall marketing goals
Create engaging content in advance for the team’s review and know when to adjust the posting date to keep up with the fast-paced nature of trends
Craft strategic copy and utilize hashtags when necessary for the Copywriter to review
Publish content daily during top-performing times once approved by Social and Creative
Select engaging thumbnails that are on-brand and add copy overlay when applicable
Source on-brand trending sounds for content that is licensed for commercial use
Capture behind-the-scenes content at events and tailor it to the platform (photoshoots, launch events, Sephora store visits, etc.) and create dedicated office content featuring team members
Actively monitor, engage and address customers on the platform
Lean into top-performing content by analyzing data and making content recommendations
End-to-end management of the platform, incl. creating, editing, publishing, copywriting and community management

What We Are Looking For

Required: Bachelor’s degree
2-3+ years of industry experience in a similar role, within the beauty industry
Proficiency in CapCut and Splice for video editing
Comfortable on-camera with experience in editing within the TikTok app
Detail-oriented with strong organizational, time management and project management skills
Ability to work in the office 1x a week
Strong verbal and written communication skills
Self-starter, ability to thrive in a fast-paced, start-up environment
Passionate about makeup, skincare, and the beauty industry
Experience with social metrics (i.e. Dash Hudson) is a plus!

What We Expect

At Haus Labs, how you communicate is as important as what you communicate. We are seeking driven team players with strong communication skills and enthusiasm for collaboration
You’re a self-starter who possesses an entrepreneurial spirit
You thrive in a fast-paced, agile environment
You are a team player who approaches solutions from a place of curiosity and positivity
We are seeking HAUSmates who welcome constructive criticism and have an impeccable attention to detail

Our Pillars

ART: We are a creative collective that believes art has the power to shape the future.

SCIENCE: We unlock innovation using science and artistry.

KINDNESS: We are a collective community: universal, inclusive and non-binary.

What We Offer

Medical, Dental, & Vision Insurance
Paid, Equal Parental Leave for Birth, Non-Birth and Adoptive Parents
Flexible time-off policies
Cell phone stipend
401(k)
Equity
Life Insurance
FunHaus Event

Everyone is welcome in our HAUS

“Baby, you were born this way.” Regardless of age, education, ethnicity, gender, sexual

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Haus Labs By Lady Gaga

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Social Content Producer