Senior SEO/PPC Specialist

Quick Rx Healthcare Group is a NY-based healthcare organization operating in multiple sectors, including specialty pharmacy, and infusion treatment. With close to 25 years of industry excellence, Quick Rx is expanding its pharmacy operations and growing its team.

Position:

We are seeking an experienced Senior SEO/PPC Specialist to enhance our online presence, drive traffic to our website, and generate leads. The ideal candidate will have a proven track record in digital marketing and website optimization, with a passion for staying ahead of industry trends. The primary responsibilities include, but are not limited to:

SEO Management:

Responsible for ensuring SEO is a key lever for traffic growth and business objectives by measuring efficiency through demand conversion and sales.
Conduct keyword research to identify high-traffic and relevant search terms.
Lead planning, execution, and analysis of SEO programs and campaigns.
Optimize website content, meta tags, and images for search engines.
Implement on-page and off-page SEO strategies to improve organic rankings.
Monitor and report on SEO performance, including traffic, rankings, and conversions.

PPC Campaign Management:

Develop and manage Google Ads campaigns, focusing on cost-effective conversions.
Perform A/B testing for ads, landing pages, and copy.
Track and analyze campaign performance metrics, making data-driven adjustments to optimize ROI.

Content Creation:

Write engaging and SEO-friendly blog posts related to specialty pharmacy services, healthcare tips, and industry updates.
Collaborate with the team to develop content that aligns with marketing goals.

Website Optimization:

Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
Conduct regular audits to ensure the website is user-friendly, fast, and mobile-responsive.
Identify and fix technical SEO issues such as broken links and crawl errors.
Optimize website navigation and layout to improve user experience and increase conversions.

Analytics and Reporting:

Utilize Google Analytics and other tools to track website traffic, user behavior, and campaign effectiveness.
Create detailed monthly reports summarizing SEO and PPC performance.
Provide actionable insights to refine strategies and meet key performance indicators.

Qualifications:

Proven experience in SEO and PPC campaign management.
Proficiency with Google AdWords/Analytics, social media paid advertising.
Strong writing skills for blog posts and ad copy.
Knowledge of HTML, CSS, and technical SEO best practices.
Analytical mindset with the ability to interpret data and implement actionable strategies.
Excellent communication and time-management skills.

Job Type: Full-time

Pay: $90,000.00 - $130,000.00 per year

Benefits:

Health insurance
Paid time off

Schedule:

8 hour shift
Day shift
Monday to Friday

Experience:

SEO: 3 years (Required)
PPC: 3 years (Required)

Ability to Commute:

Plantation, FL 33324 (Required)

Work Location: In person

QuickRx

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Senior SEO/PPC Specialist