Together we fight for everyone’s opportunity for a better financial future.

We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future. We know that reaching this future depends on our actions today.

Like our Purpose Statement, Voya believes in being bold and committed to action. We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.

Are you ready to join a company with a strong purpose and a winning culture? Start your Voyage – Apply Now

Get to Know the Opportunity:

We are seeking the perfect blend of creative thinking, combined with proven ‘hands-on’ ability to write emotive B2B content across multiple mediums supporting Benefitfocus, a Voya Financial company. Ultimately this role is about visualizing and developing content across multiple touch points with a heavy focus on digital. It’s a hands-on role with a mix of creative storytelling, collaborating, brainstorming, transforming ideas into words and managing projects and freelancers.

The Contributions You'll Make:

Responsible for identifying and conceptualizing story ideas on a broad range of topics for a variety of channels and turning those into compelling narratives.
Work closely with stakeholders, marketing team and designers to assess needs and opportunities, develop editorial calendar and deliver consistently against the plan.
Expert in the creation of content and content lengths required for various formats (blogs, ebooks, infographics, reports) and mediums including print, presentations, web, email.
Optimize content for SEO.
Manage team of freelancer writers including timelines and priorities.
Works with stakeholders and team to understand tone as well as specific needs of audiences.
Research competitors and keep abreast of market trends.
Explore different ideas and concepts for both the visual and verbal elements in tandem with the creative team.
Develop standard work and processes including requesting, developing and measuring ongoing effectiveness of marketing communications.
Adopts, utilizes and role models the Benefitfocus/Voya Management System as part of everyday activities to drive behavior, facilitate and foster team collaboration & empowerment, and promote a problem-solving culture.
Other duties as assigned.

Minimum Knowledge and Experience:

Bachelor's degree in Marketing Communications, Journalism, English or related degree or equivalent work experience.
4 - 6 years professional experience beyond education.
Experience writing for HR benefits audience preferred (benefits administration, voluntary benefits, health care, health accounts, etc.).
Creativity: You will need to create original work and develop ideas around your chosen themes.
Determination: Some assignments can take a long time to finish or may require feedback from many stakeholders.
Persuasion: Need to know how to write persuasively and in some cases, defend their creative choices.
Social Perceptiveness: Content Managers need to have their finger on the pulse, so that their copy is relevant and modern, and understand how people will react to their writing.
Writing Skills: Need to write well: with proper tone, feeling, sentence structure and emotion. Grammar counts!
Requires a high level of creativity, attention to detail, and strong organization and project management skills.
Present a portfolio of exceptional self-created writing output.

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Compensation Pay Disclosure:

Voya is committed to pay that’s fair and equitable, which means comparable pay for comparable roles and responsibilities.

The below annual base salary range reflects the expected hiring range(s) for this position in the location(s) listed. In addition to base salary, Voya may offer incentive opportunities (i.e., annual cash incentives, sales incentives, and/or long-term incentives) based on the role to reward the achievement of annual performance objectives. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Voya Financial is willing to pay at the time of this posting.

Actual compensation offered may vary from the posted salary range based upon the candidate’s geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

$75,230 - $94,040 USD

Be Well. Stay Well.

Voya provides the resources that can make a difference in your lives. To us, this means thriving physically, financially, socially and emotionally. Voya benefits are designed to help you do just that. That’s why we offer an array of plans, programs, tools and resources with one goal in mind: To help you and your family be well and stay well.

What We Offer

Health, dental, vision and life insurance plans
401(k) Savings plan – with generous company matching contributions (up to 6%)
Voya Retirement Plan – employer paid cash balance retirement plan (4%)
Paid time off – including 20 days paid time off, nine paid company holidays and a flexible Diversity Celebration Day.
Paid volunteer time — 40 hours per calendar year

Critical Skills

At Voya, we have identified the following critical skills which are key to success in our culture:

Customer Focused: Passionate drive to delight our customers and offer unique solutions that deliver on their expectations.
Critical Thinking: Thoughtful process of analyzing data and problem solving data to reach a well-reasoned solution.
Team Mentality: Partnering effectively to drive our culture and execute on our common goals.
Business Acumen: Appreciation and understanding of the financial services industry in order to make sound business decisions.
Learning Agility: Openness to new ways of thinking and acquiring new skills to retain a competitive advantage.

Equal Employment Opportunity

Voya Financial is an equal-opportunity employer. Voya Financial provides equal opportunity to qualified individuals regardless of race, color, sex, national origin, citizenship status, religion, age, disability, veteran status, creed, marital status, sexual orientation, gender identity, genetic information, or any other status protected by state or local law.

Reasonable Accommodations

Voya is committed to the inclusion of all qualified individuals. As part of this commitment, Voya will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment,please reference

resources for applicants with disabilities

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