Job Overview
Are you a creative strategist with a passion for crafting impactful content and driving brand engagement? Neaman Plastic Surgery & Medi Spa, the premier breast and body contouring destination of the Pacific Northwest, is seeking a talented and detail-oriented Content Marketing Manager to lead our content creation efforts and enhance our digital presence.
In this pivotal role, you’ll focus on curating and managing high-quality content for use across multiple platforms, including email, social media, and the website. You will collaborate with the web team to enhance digital touchpoints, ensuring a cohesive, engaging experience for our audience.
What You’ll Do
- Content Strategy & Creation:
- Develop and execute a comprehensive content marketing strategy aligned with the brand’s goals and values.
- Curate and create compelling, high-quality content, including graphics, videos, blog posts, and copy, for use across email, social media, and other marketing platforms.
- Work with providers and staff to capture authentic content, including before-and-after photos, video testimonials, and behind-the-scenes moments.
- Email & Social Media Marketing:
- Plan and manage email marketing campaigns, focusing on personalized, engaging messaging to drive patient engagement and retention.
- Oversee social media content creation and scheduling, ensuring consistency in tone, branding, and messaging across all platforms (Instagram, Facebook, TikTok, etc.).
- Monitor content performance across platforms and adjust strategies based on analytics and trends.
- Website Enhancement & Digital Touchpoints:
- Collaborate with the web team to optimize website content, ensuring it aligns with marketing objectives and enhances the user experience.
- Regularly audit and update website content to ensure accuracy and relevance.
- Work on creating landing pages, blog posts, and other digital assets that strengthen the brand's presence and drive conversions.
- Performance Analysis & Optimization:
- Track, analyze, and report on the performance of content across all platforms, providing actionable insights to improve engagement and outcomes.
- Stay informed on industry trends and best practices to ensure the brand remains competitive in the digital marketing landscape.
- Team Collaboration:
- Partner with the Marketing Director, marketing specialist, and other team members to align content with overarching campaigns and goals.
- Coordinate with external vendors or freelancers as needed to support content production.
- General Marketing Support:
- Assist with marketing events, promotions, and special campaigns, ensuring cohesive messaging and content integration.
Minimum Requirements
- Proven ability to thrive in a fast-paced working environment.
- A team-player mentality with strong verbal and written communication skills.
- Minimum of 3+ years of experience in content marketing, social media strategy, or digital marketing.
- Proficiency with tools such as Mailchimp, Constant Contact, or a CRM for email campaigns, as well as social media management platforms like Meta Suite, Hootsuite, or Sprout Social.
- Demonstrated ability to create engaging, high-quality content tailored to different platforms and audiences.
Preferred Requirements
- 5+ years of experience in content marketing or digital marketing.
- A bachelor’s degree in marketing, communications, journalism, or a related field.
- Experience in the aesthetics or luxury brand industry.
- Photography and videography skills with a portfolio showcasing past work.
- Familiarity with tools like Canva, Adobe Creative Suite, or similar platforms for content creation.
Why Join Us?
- Work with a nationally recognized practice, ranked in the top 1% Allergan Medi Spas in the nation and a 5-time winner of the Best of the Willamette Valley awards.
- Be part of a collaborative and supportive team passionate about patient care, innovation, and excellence.
- Enjoy perks like:
- 401(k) program with employer match
- Health, vision, and dental insurance
- Employee treatment and product discounts
- Competitive paid time off (PTO)
- Access to continued education opportunities
Compensation
Competitive Pay based on experience.
How to Apply
If you’re excited to lead and innovate in content marketing for a thriving, nationally recognized practice, we’d love to hear from you!
Take the next step in your career and help Neaman Plastic Surgery & Medi Spa redefine digital engagement!
Job Type: Full-time
Benefits:
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
Application Question(s):
- Are you able to provide a portfolio of content that you have produced?
- Are you able to work full-time, in-person, at our Salem, Oregon location?
Work Location: In person