Company Overview:
Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, better design, and better comfort to people’s lives.
Responsibilities:
- Develop and manage a comprehensive SEO roadmap aligned with company goals and marketing strategies.
- Conduct technical SEO audits and implement solutions to improve site performance, indexing, and crawlability.
- Oversee content optimization by providing keyword strategies, metadata guidance, and content gap analysis.
- Collaborate with cross-functional teams (content, e-commerce, paid media) to ensure SEO alignment across initiatives.
- Define, track, and report on SEO KPIs, including organic traffic, click-through rates, conversion rates, bounce rates, and keyword rankings.
- Manage off-page SEO strategies, including link-building, partnerships, and domain authority improvements.
- Stay current on industry trends, algorithm updates, and SEO tools, recommending new strategies as needed.
- Mentor and develop SEO team members, providing coaching, training, and performance feedback.
Requirements:
- Minimum 5 years of hands-on SEO experience, ideally in e-commerce or global retail environments.
- Strong expertise in SEO tools (e.g., Semrush, Google Search Console, Google Analytics, Screaming Frog, Ahrefs).
- Solid understanding of technical SEO (HTML, CSS, site architecture, page speed, structured data).
- Strong communication skills to translate SEO insights into actionable recommendations for stakeholders.
- Proven ability to lead multiple initiatives, prioritize tasks, and manage multiple projects.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Other related duties to be assigned by direct supervisor
- Frequent in person collaboration
Salary: $140,000 - $155,000 annually
Bonus eligible*
*The offered salary or salary range is based on several factors, including, but not limited to, overall experience, relevant experience, education level, certifications, applicable skills and expertise, and location of the position.
As an Equal Opportunity Employer, UNIQLO USA does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by applicable federal, state, or local law.
