About Fluid Motion:
Fluid Motion LLC, the manufacturer of Ranger Tugs, Cutwater Boats, and Solara Boats, is a leader in the marine industry. We are dedicated to crafting high-quality, innovative vessels that provide exceptional experiences on the water. Our team is passionate about excellence, creativity, and customer satisfaction, delivering top-notch products to boating enthusiasts in North America.
Job Summary:
We are seeking a high-energy, self-motivated Marketing Specialist to join our team. The ideal candidate is punctual, reliable, and has a passion for marketing, social media, and content creation. You will play a crucial role in developing and implementing marketing strategies, enhancing our online presence, and engaging with our audience across various platforms.
Hours:
- Monday to Friday, 7:00 AM – 3:30 PM
Key Responsibilities:
Content Creation:
- Create compelling and original content for various platforms, including social media, websites, blogs, newsletters, and marketing collateral.
- Develop multimedia content such as videos, graphics, and images to enhance engagement.
- Collaborate on video production projects, including scripting, filming, and editing.
- Assist with photography for new product models, updates, company events, and trade shows.
Social Media Management:
- Develop and maintain a social media posting schedule to ensure consistent online presence.
- Create and curate engaging content tailored to each platform.
- Monitor social media channels, interact with followers, respond to comments and messages, and foster community engagement.
- Analyze social media metrics to assess performance and adjust strategies accordingly.
Digital Marketing:
- Assist with email marketing campaigns.
- Optimize website and content for SEO to improve organic search rankings.
- Utilize web analytics tools to monitor website traffic and user behavior.
Analytics and Reporting:
- Track and report on the effectiveness of marketing campaigns and initiatives.
- Provide insights and recommendations based on data analysis to improve future marketing efforts.
Brand Management:
- Ensure all marketing materials and communications adhere to company brand guidelines.
- Develop marketing materials and content to support dealer partnerships and sales initiatives.
- Maintain up-to-date knowledge of industry trends to keep the brand relevant and competitive.
Qualifications:
Education and Experience:
- Bachelor's degree in Marketing, Communications, or a related field is a plus.
- Minimum of 2 years of marketing experience preferred.
Technical Skills:
- Experience with photo and video editing.
- Strong knowledge of Adobe Creative Cloud suite, especially Adobe Premiere, Photoshop, Lightroom Classic, InDesign, and Illustrator.
- Familiarity with social media platforms.
- Experience with email marketing platforms.
- Proficiency in web analytics tools.
Personal Attributes:
- The ability to learn a wide variety of skills in a fast-moving environment.
- Punctual and reliable with excellent time-management skills.
- High energy and enthusiasm for marketing and content creation.
- Creative thinker with a keen eye for detail and aesthetics.
- Self-motivated and able to work independently as well as collaboratively.
- Strong communication skills, both written and verbal.
- Ability to manage multiple projects simultaneously and meet deadlines.
Physical Demands:
- Ability to sit at a desk and work on a computer for extended periods.
- Occasionally lift and carry equipment up to 50 pounds.
- Ability to travel locally for events or on-site content creation as needed.
What We Offer:
- An opportunity to be part of a creative and passionate team.
- A collaborative work environment that encourages professional growth.
- Comprehensive benefits package.
How to Apply:
Interested candidates are invited to submit the following:
- A current resume.
- A cover letter explaining your suitability for the role.
- A portfolio showcasing your work in marketing, social media content, and any relevant projects.
Benefits: Medical/Dental/Vision/Basic Life AD&D/ Voluntary Life Insurance/Paid Time Off/Holiday Pay/ 401K Retirement Plan with Employer Contribution
Job Type: Full-time
Pay: $24.00 - $33.00 per hour
Expected hours: 40 per week
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Work Location: In person