Snapfish (part of the Shutterfly family of brands) was built to help people archive and share photos. For almost two decades, our tools have played a critical part in changing how people around the world store and share photos with one another.
Snapfish is seeking a Copywriter to work across marketing channels with the primary focus on digital communication, including email, website, app, SMS, and paid social. The ideal candidate has at least three years of copywriting experience in a digital-forward retail/ecommerce environment. You can analyze a brief and ask smart questions to deliver the best content, and have an eye for the details. You thrive in a fast-paced, high-volume environment and take feedback with grace. You are an organized self-starter who can operate independently, but also collaborates well with designers, project managers, and other stakeholders. Snapfish operates in both the US and international markets, including the UK, Australia and New Zealand. Experience with writing for international brands and the considerations that come with localization will help propel a candidate to the top. Experience working in a sprint system is a plus. This role reports to the Editorial Director. Please include a link to your portfolio in your application.
Responsibilities
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Craft compelling copy for emails, subject lines, SMS, paid social, and more that drive conversion while still capturing our unique brand voice
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Interpret, iterate, and execute on briefs to create a cohesive brand experience across channels
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Jump in to quick-turnaround projects with gusto, but also deep dive into long-lead initiatives that require thoughtfulness and planning
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Actively participate in project kickoffs, asking insightful questions to gain detail, clarification, and alignment with marketing partners
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Tailor your copy to each channel, laddering up to a big idea but working within channel best practices including character limits, audience, and platform limitations
- Add freshness to reoccurring seasonal events through storytelling
- Work collaboratively with designers, project managers, and marketing partners
- Incorporate learnings from creative testing into your work — be willing to live in the grey of evolving guidelines
- Be able to manage your workload independently, but know when another set of eyes is needed
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Be self-motivated, flexible, and organized
Be open to trying new ways of working or new project tools — be a life-long learner
Qualifications-
Bachelor’s degree in relevant field or commensurate experience
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3+ years of copywriting experience with an internal brand team or agency, with a focus on ecommerce
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Understanding that copy and design work hand in hand — you aren’t afraid to jump into a Figma file and brainstorm right along with your design partners
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Ability to prioritize workloads and independently manage multiple projects
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Highly organized with a clear and responsive communication style
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Great attention to detail
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Passionate about creative work, but known for taking direction and critique with grace
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Proofreading experience is a bonus
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Familiarity with Figma and Asana is a plus
Don’t meet every single bullet listed above? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Snapfish, we believe diverse thinking is a competitive differentiator, and continually strive to build an inclusive workplace. If you are excited about this role but have concerns your experience isn’t an exact fit, we would encourage you to apply regardless.
Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it’s the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications, without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or other characteristic covered by law. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site.
This position will accept applications on an ongoing basis until filled.
The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed, and may not be applicable to other locations.
California : [$58,500-$83,000.00]
Connecticut and New York: [$58,500-$75,750]
Colorado, Illinois, Minnesota and Washington: [$58,500-$70,250]
Nevada: [$55,500-$75,750]
Maryland and New Jersey: [$63,250-$75,750]
Hawaii : [$55,500 – $66,000]
This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/.
This opportunity can be remote, but candidates must reside in a state in which Shutterfly is registered to do business. This includes all US states except District of Columbia, North Dakota, Mississippi, Rhode Island, Vermont, and Wyoming.
