About Us

United Ortho is an established global company (40+ years) that manufactures and distributes orthopedic bracing to medical professionals and direct to consumers. We are searching for a Director of Ecommerce who shares our values of hard work and responsible stewardship that will deliver the highest quality products and experience for our customers.

About the Role:
As Director of Ecommerce, you’ll drive the success of our online product portfolio and shopping experience to maximize revenue and conversions. You will play a pivotal role in defining sales strategies, launching new products, driving advertising campaigns, managing accurate content and working with various departments to achieve collective success.

Primary Responsibilities

Oversee all ecommerce channels regarding marketing strategy, content management, sales, advertising strategy and management.
Analyze market trends and customer insights to inform decisions.
Collaborate with cross-functional teams to ensure brand consistency
Maintain a strong understanding of customer journey, profiles, competitive landscape and needs to identify business process improvements.
Provide recommendations to improve the online experience and ease of doing business on eCommerce platforms.
Leverage analytics, web tools and voice of customer research to support ongoing changes to improve the customer experience.
Ensure that all website content, creative assets, promotions, and product details are accurate and consistent with brand standards.
Manage product launches for existing and new products.
Manage third party contractors as needed.

Qualifications:

A minimum of three (3) years of ecommerce, Marketing experience, along with managing a 1P relationship with Amazon via Vendor Central including negotiating annual agreements.
Bachelor’s degree in Marketing, Sales (focus on Ecommerce and Digital Marketing) or related field.
Experience with AMS advertising platform, PPC and SEO management.
Proven skills in data and performance analysis using Microsoft Excel; experience with Google Analytics.
Strong communication skills, creative thinking, and meticulous attention to detail.
Experience managing category financials and forecasting.
Strong understanding of online marketing strategies.
Ability to prioritize projects, work within short time frames, and meet deadlines.
Experience with consumer packaging, technical writing, and design of product instructions.

Job Type: Full-time

Pay: $80,000.00 - $100,000.00 per year

Benefits:

Paid time off
Retirement plan

Schedule:

Monday to Friday

Work Location: In person

United Ortho

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