We are seeking an experienced and highly skilled Media Strategy Manager to join our Global Media Team, responsible for media strategy and stewardship of US Public Affairs marketing campaigns.
In this role, the ideal candidate will be responsible for development of audience-first media strategies and thought leadership to deliver business goals related to Public Affairs. This will require critically influencing marketing strategy and go-to-market approaches for US Public Affairs Marketing initiatives. They will partner with internal partners and stakeholders across Brand Management, Decision Science, Market Insights, Creative X, Policy and Communications, as well as with external media agency partners, to design tailored media strategies that create impact and drive business results.
The right candidate is keenly interested in analyzing and leveraging audience, channel, and marketplace insights to design the role of media in communication plans and effective and innovative media strategies throughout the marketing process. They will be expected to build strong partnerships, design regular forums for collaboration and work effectively in a matrixed organizational model.
