JOB LEVEL
P50
EMPLOYEE ROLE
Individual Contributor
The Opportunity
Changing the world through digital experiences is what Adobe’s all about, and the Digital Product Category team is passionate about reimagining the world of documents and productivity.
Join our Product Marketing team and work closely with our valued partners to develop compelling messaging and copy to resonate with a range of audience segments.
We are seeking a Product Marketing Copywriter to help craft the voice for Acrobat and our productivity apps developing messaging and copy resonating with a range audience segments. You’ll partner with Inbound PMM, Outbound PMM, GTM, Brand Marketing, Marketing Program Management, Studio, PR, Social, Community, adobe.com, and agencies to drive the success of Adobe Acrobat through compelling copywriting.
In this marketing role, the candidate should be a skilled writer with a deep understanding of the audience and thrives in a fast-paced, dynamic environment.
Responsibilities:
Content Creation: Build clear, compelling copy across all Document Cloud Products (Adobe Acrobat, Adobe Scan, etc.) that resonates with a variety of customer segments to influence them to try, buy or use. This person will need to translate complex product features into clear, benefits-focused messaging that speaks to customer difficulties and solutions.
Content Strategy: Support Category Marketing Content Strategist in developing and implementing content strategies for marketing moments
Collaboration: Partner with cross-functional teams and participate in brainstorming sessions, give creative ideas and review content to ensure it’s on strategy. Present copy with partners with the ability to address feedback or provide recommendations. Develop and implement efficient ways to lead copy for distribution and team use.
Editing and Proofreading: Edit and proofread copy to ensure clarity, consistency, and accuracy. Maintain brand consistency and accuracy in all content, while upholding a high standard of quality.
Research: Stay on top of on industry trends, target audiences, and competitors to ensure content is relevant, compelling, and differentiated. Review existing research on various market segments and suggest ways to relevantly speak to each audience’s needs. Stay informed about the latest developments in document solutions and artificial intelligence and proactively provide teams with overviews of exciting and relevant content.
Requirements:
Bachelor's degree in English, Journalism, Marketing, Communications, or a related field
7+ years of copywriting experience, preferably in product marketing and/or tech
Excellent writing, editing, and proofreading skills
Ability to translate technical concepts into clear, engaging language
Continually look for innovative ways to write copy that improves, resonates with our audience and drives desired actions
Excels in a collaborative environment working with multiple team
Resourceful and adept at overcoming obstacles
Demonstrates strong research skills and technical proficiency
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $141,200 -- $249,700 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Internal Opportunities
Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We’re glad that you’re pursuing a new opportunity at Adobe!
Put your best foot forward:
1. Update your Resume/CV and Workday profile – don’t forget to include your uniquely ‘Adobe’ experiences and volunteer work.
2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you’re interested in.
3. Check out these tips to help you prep for interviews.
4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll.
Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
Adobe is an equal opportunity and affirmative action employer. We welcome and encourage diversity in the workplace regardless ofgender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.
If you have a disability or special need that requires accommodation to navigate our internal careers site or to complete the application process, please contact accommodations@adobe.com.
