Company Overview
Generation Faraday, a division of MOS Equipment, is a global leader in RF shielding solutions. Our products, including Faraday school bags, enable schools to enhance focus and security by limiting unauthorized device use during instructional time. By bridging technology and education, we support schools in creating distraction-free learning environments aligned with modern challenges.
Job Overview
We are seeking a creative and detail-oriented Content Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and executing content strategies that engage our audience, enhance brand awareness, and drive traffic to our digital platforms. This role requires a strong understanding of various content formats, including written, visual, and video content, to effectively communicate our brand message across multiple channels.
Duties
- Create compelling and engaging copy for various platforms, including blogs, social media, email newsletters, and website content.
- Develop and produce high-quality video content that aligns with marketing campaigns and brand messaging.
- Manage and update the company’s WordPress site with fresh content and ensure optimal user experience.
- Implement effective social media marketing strategies to increase brand visibility and audience engagement.
- Edit and optimize videos for various platforms to maximize reach and impact.
- Collaborate with the e-commerce team to create product-focused content that drives sales conversions.
- Conduct keyword research and apply SEO best practices to enhance organic search visibility.
- Monitor content performance metrics using analytics tools to refine strategies and improve outcomes.
- Stay updated on industry trends in digital marketing to ensure our content remains relevant and innovative.
Experience
- Proven experience in copywriting with a strong portfolio showcasing diverse writing styles.
- Familiarity with videography techniques and video editing software is highly desirable.
- Proficiency in WordPress for content management is essential.
- Experience in social media marketing with a track record of successful campaigns.
- Knowledge of e-commerce principles and practices is a plus.
- Strong understanding of SEO strategies and digital marketing trends.
- Photography skills are an added advantage for creating visual content.
- Excellent communication skills, both written and verbal, with a keen eye for detail.
Join us as we elevate our brand through innovative content strategies that resonate with our audience!
Job Type: Full-time
Pay: $20.53 - $24.54 per hour
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Remote
