Company Overview:
Vanterra Foundation Solutions is a rapidly growing company, expanding our footprint across the country and are looking for content creation help. To support our growth and improve SEO, lead generation, and conversion rates, we are looking to hire a Content Specialist to manage and deploy content across multiple brand websites.
Job Summary:
The Content Specialist will be responsible for creating, publishing, and managing content across multiple WordPress-based brand websites to improve search engine rankings, generate new leads, and enhance conversion rates. This role requires a balance of content writing, basic graphic design, SEO optimization, and website management. The ideal candidate is detail-oriented, highly organized, and has experience managing digital content across multiple brands.
Key Responsibilities:
· Develop and publish high-quality, professional, and engaging content for multiple brand websites within the foundation repair and waterproofing industry.
· Research and write SEO-optimized blog articles, service pages, and landing pages to drive organic traffic and lead generation.
· Repurpose content across multiple brands while maintaining consistency and accuracy in messaging.
· Design simple but effective graphics using Canva or similar software to accompany blog posts, web pages, and social media content.
· Deploy content to WordPress websites, ensuring proper formatting, responsiveness, and mobile-friendliness.
· Implement SEO best practices, including keyword optimization, metadata creation, internal linking, and schema markup.
· Manage and schedule content updates across various brand sites, ensuring alignment with marketing campaigns and seasonal promotions.
· Work closely with brand marketing managers to align content strategy with business goals and lead generation objectives.
· Create and deploy email marketing content using templates optimized for desktop and mobile.
· Monitor website analytics and SEO performance to adjust content strategies accordingly.
· Stay up to date with industry trends, SEO best practices, and digital marketing strategies to continuously improve content effectiveness.
Qualifications & Skills:
· 3+ years of experience in content writing, digital marketing, or SEO-focused content management.
· Proven experience managing content in WordPress, including page creation, formatting, and basic HTML/CSS edits.
· Strong writing skills with the ability to craft clear, concise, and engaging content tailored to different brand voices.
· Basic graphic design skills using Canva or similar tools.
· Experience with email marketing platforms such as Mailchimp, Constant Contact, or HubSpot.
· Understanding of website usability and responsive design principles.
· Ability to manage multiple projects and deadlines in a fast-paced, high-growth environment.
· Strong collaboration skills to work with marketing managers, designers, and other stakeholders.
· Self-motivated with a keen eye for detail and a results-driven mindset.
Preferred Qualifications:
· Experience in the home services, foundation repair, or construction industry is a plus.
· Familiarity with marketing automation and CRM platforms.
· Knowledge of local SEO strategies for service-based businesses.
· Basic video editing skills for creating short-form marketing videos.
Compensation & Benefits:
· Competitive salary based on experience.
· Health, dental, and vision insurance.
· 401(k) with company match.
· Flexible work environment with remote options.
· Opportunities for career growth in a rapidly expanding company.
How to Apply:
Interested candidates should submit a resume, cover letter, and at least two writing samples relevant to SEO-driven content. If available, include examples of WordPress content management or Canva designs.
This role is a great opportunity for a content marketing professional looking to make a direct impact in a fast-growing company. If you are passionate about digital content, SEO, and lead generation, we’d love to hear from you!
Job Type: Full-time
Pay: From $60,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
Work Location: Remote