Content Marketing Strategist

Teem • Full-time • Remote (United States) • 5d ago

Content Strategist

About Us

Teem is a leading provider of virtual staffing solutions for healthcare practices across the United States. We help optometrists and veterinary practices reduce costs, increase efficiency, and improve patient care through virtual assistant services. We're looking for a talented Content Strategist to join our demand generation team and help tell our story.

Position Overview

We're seeking an experienced content Content Strategist who can craft compelling narratives around the transformation of healthcare staffing. The ideal candidate will be able to understand complex healthcare challenges and translate them into clear, persuasive content that resonates with practice owners and administrators.

Key Responsibilities

Ideate, produce, and execute engaging, clear, concise, and persuasive content across multiple formats, including case studies, website articles, marketing collateral, advertising copy, social media posts, and email campaigns
Collaborate with internal team to understand business goals, target audience needs, and messaging strategies
Research and develop in-depth case studies that showcase the impact of our virtual staffing solutions on healthcare practices

Write compelling copy for multi-channel advertising campaigns (Google, Meta, LinkedIn) that drives qualified leads
Craft persuasive email sequences for cold outreach and lead nurturing that speak directly to healthcare practitioners' pain points
Develop content that demonstrates deep understanding of healthcare practice operations and staffing challenges
Create platform-appropriate content while maintaining consistent brand voice and messaging
Manage content calendar and coordinate with design team to ensure timely delivery
Transform data and customer insights into engaging, relatable content

Required Qualifications

3+ years experience creating B2B content, preferably in healthcare, staffing, or SaaS
Proven track record of writing clear, compelling copy that drives conversion
Strong portfolio demonstrating ability to write for different channels and audiences
Excellence in research and ability to become a subject matter expert
Outstanding writing, editing, and proofreading skills
Experience writing for digital platforms and understanding of content marketing principles
Strong project management skills and ability to handle multiple deadlines
Bachelor's degree in Marketing, Communications, Journalism, or related field

Preferred Qualifications

Experience writing for healthcare industry audiences
Journalism background
Understanding of SEO best practices
Experience with marketing automation and email platforms
Knowledge of healthcare practice operations and staffing challenges

What Sets You Apart

Ability to translate complex operational and financial concepts into compelling stories
Track record of creating content that generates leads and drives conversion
Experience writing for US market audiences
Strong understanding of B2B buyer journey and content needs at each stage