Company Description
At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints.
As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible.
Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves.
Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential.
Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care.
Job Description
Primary Function of Position
As Intuitive grows, we’re adding a copywriter to our Brand and Creative team. Our multidisciplinary team oversees brand, creative design, multimedia production, content strategy, social media, and digital and web content.
The copywriter will focus on corporate and product initiatives, working as part of a cross-functional team on concepts, pitches, and launch deliverables, including narratives, video scripts, web and social copy, presentations, event theming, and campaign deliverables. The ideal candidate will have a proven track record of producing effective multichannel content and a collaborative approach to partnering within a highly matrixed organization.
You will be able to translate complex technical and medical content into compelling copy for a variety of audiences and be comfortable articulating the ideas and concepts of your work to our stakeholders. You’ll be part of a six-person creative content team that includes a Director of Content and a team of copywriters and content strategists.
Essential Job Duties
- Efficiently craft compelling and persuasive content for campaigns, product launches, films, sales tools, and digital content that reflects Intuitive’s brand and editorial standards
- Interview subject matter experts and establish information architecture and flow for presentations, brochures, emails, and other marketing materials in collaboration with project stakeholders and the design team
- Hone messaging for specific audiences (physician, patient, administrator) using research to help define your strategy and channel activation
- Develop messaging hierarchies and narratives for corporate, product, and clinical marketing portfolios
- Work with product owners and regulatory teams to get content approved through our Veeva content review system
- Use data and research to evaluate content’s impact and push for continuous, measurable improvement
- Provide a strong and dependable point of view about copy quality within our department
- Harness our editorial guidelines to respond to content and style queries that arise from our network of stakeholders
- Build strong relationships with cross-functional partners in marketing, design, multimedia (film), web, social media, and project management functions
Qualifications
Required Skills and Experience
Minimum 5 to 7+ years’ work experience as a marketing, advertising, agency copywriter required. Medical device experience is preferred.
Required Education And Training
Bachelor’s degree required. Knowledge of AP style and Chicago Manual of Style required, familiarity with AMA Guidelines desired.
Working Conditions
None.
Preferred Skills And Experience
- Strong understanding of digital and social platforms, as well as their use within marketing.
- Proficiency with Microsoft Office (especially Word, PowerPoint, Excel) and Adobe Creative Suite; familiarity with Figma, Tableau, Final Draft desired.
Additional Information
Due to the nature of our business and the role, please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19. Details can vary by role.
Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws.
Mandatory Notices
We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.
We provide market-competitive compensation packages, inclusive of base pay, incentives, benefits, and equity. It would not be typical for someone to be hired at the top end of range for the role, as actual pay will be determined based on several factors, including experience, skills, and qualifications. The target salary ranges are listed.
Base Salary Range Region 1: $121,700 USD - $175,100 USD
Base Salary Range Region 2: $103,400 USD - $148,800 USD
Shift: Day
Workplace Type: Set Schedule - This job will be onsite weekly, the percentage of onsite work will be defined by the leader.