About Platinum Accounting & Bookkeeping
The founders are experienced entrepreneurs that have started, run, and grown several successful businesses, the last one to 400 employees. Platinum is our latest endeavor. We are looking to partner with highly motivated people that want to get in on the ground floor of this next venture and work with us to grow this company to a very successful venture that we can all benefit from.
Job Overview
We are seeking a creative and results-driven Digital Marketer to join our dynamic team. The ideal candidate will be responsible for developing, implementing, and managing paid and unpaid marketing campaigns to increase brand awareness & promote our bookkeeping & tax services. This role requires a blend of analytical skills, creativity, and technical expertise to drive engagement and conversion across various digital platforms.
Duties
- Develop and execute comprehensive digital marketing strategies across multiple channels including social media, email, and search engines.
- Manage content creation and optimization for the company website using WordPress, ensuring it is user-friendly and SEO-optimized.
- Conduct Search Engine Marketing (SEM) campaigns to increase visibility and drive traffic to the website.
- Analyze campaign performance using analytics tools to measure effectiveness and identify areas for improvement.
- Create engaging content for social media platforms to enhance brand awareness and customer engagement.
- Produce visually appealing marketing materials using Canva.
- Write compelling copy for various marketing materials, including blogs, newsletters, and advertisements.
- Utilize CSS skills to assist in website design enhancements as needed.
- Create marketing funnels and landing pages.
Experience
- 5 years of proven experience in digital marketing is required.
- Familiarity with SEM strategies and tools to optimize online presence.
- Strong understanding of analytics tools to track performance metrics effectively.
- Experience in social media marketing with a focus on content creation and audience engagement.
- Graphic design skills using Canva
- Excellent copywriting skills with the ability to create persuasive content tailored to different audiences.
- Extensive knowledge of all social media and digital marketing tools required
- No on the job training, this position is for experienced digital marketers only, ownership is focused on running & growing the business.
Compensation
Our success will be your success! We believe in rewarding and motivating our team so in addition to an hourly rate you will be rewarded when your marketing brings in a new client with a commission payment. Let's build something great together!
Location
- Position is remote
- You must have a dedicated office, computer equipment, printer and excellent internet connection.
Schedule
Join us in shaping our digital presence and driving impactful marketing initiatives!
Job Type: Full-time
Pay: $59,245.00 - $65,319.00 per year
Benefits:
Schedule:
- 8 hour shift
- Monday to Friday
Application Question(s):
- Please describe your digital marketing experience
Work Location: Remote