Overview
We are seeking a dynamic and creative Content Marketing Manager to join our team. In this role, you will be responsible for developing and executing content strategies that enhance our brand presence and engage our target audience. You will lead content creation efforts across various platforms, ensuring that all materials align with our marketing goals and resonate with our customers. The ideal candidate is a strategic thinker with a passion for storytelling and a strong understanding of digital marketing trends.
Duties
- Develop and implement comprehensive content marketing strategies to drive brand awareness and engagement.
- Create, edit, and manage high-quality content across multiple channels including blogs, social media, email campaigns, and website.
- Collaborate with cross-functional teams to ensure content aligns with overall marketing objectives.
- Utilize WordPress to manage website content updates and optimize for SEO.
- Oversee the production of multimedia content including videos and graphics, utilizing tools such as Adobe Creative Suite.
- Analyze performance metrics to assess the effectiveness of content strategies and make data-driven recommendations for improvement.
- Stay updated on industry trends and best practices in content marketing, e-commerce, and social media marketing.
Skills
- Proficiency in WordPress for website management and content updates.
- Experience in video editing to create engaging multimedia content.
- Strong graphic design skills to produce visually appealing materials using Adobe Creative Suite.
- Knowledge of Google Analytics and other tools for tracking performance metrics.
- Expertise in social media marketing strategies to enhance brand visibility.
- Proven ability in content creation and management across various platforms.
- Familiarity with e-commerce principles to effectively engage online customers.
- Strong understanding of content strategy development to align with business goals.
Join us as we strive to create compelling narratives that connect with our audience and drive our brand forward!
Job Type: Full-time
Pay: $80,000.00 - $85,000.00 per year
Benefits:
- Dental insurance
- Health insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Remote
